Snow Beach Books

  • Season #1: “Before & After 1987”
  • Duration: September 2019 – December 2020.
  • Meet up every third Thursday at Legionnaire Saloon in Oakland and every third Saturday at Moe Greens in San Francisco.
  • Click here to receive the monthly Snow Beach Books newsletter.
Where’d You Get Those?Garcia2003Testify
The Rap Year BookSerrano2015Abrams Image
Fall and Rise: Story of 9/11Zuckoff2019Harper
Veil – AboutWoodward1987Simon & Schuster
The VoryGaleotti2018Yale
The Godfather NotebookCoppola2016Regan Arts

#SneakerNet Plays WeWork

#SneakerNet plays WeWork SoMa, 156 2nd St, San Francisco on Saturday, September 14. Details coming soon to

Look Back Q3 Research Season

  • Lace Em Up Festival, Saturday, August 17 at 2223 Humboldt Street, Los Angeles, CA 90031
  • Freelance Creative Bobbito Garcia appeared at two landmark sneaker events on the West Coast filming ESPN “Sneaker Center” three Saturdays apart in Summer 2019:
  • rican American Footwear Forum, Saturday, August 10, Portland Art Museum.Preliminary Event Summary and Context: Wax West Coast
  • Sneaker Con Bay Area, Saturday, July 13 – 14, San Jose Convention Center.
  • Keynote Panel: “Before & After 1987“: Per Mr Garcia, “Will Air On @sneakercenter in a couple of months ” (Source)

Look Ahead Q4 Shopping Season

Wax West Coast🕯️

From left to right: Stephen Green, PENSOLE ReeCee Hollans, Adidas Portia Blunt, New Balance Karol Collymore, Nike Jazerai Allen – Lord, Crush & Lovely Christopher Burns, Industry coverage from Footwear News Senior Business Editor Sheena Butler-Young “Don’t Move the Needle on Diversity — Break It: African-American Leaders Meet in Portland to Tackle Inclusion at AAFF ” (Footwear News, August 12, 2019).


Details for programming sourced from printed program courtesy Saturday, August 10, 2019, Portland Art Museum, Portland, Oregon.

7 Day Retrospective

This is the seventh day since Sneaker Con Saturday last weekend in San Jose, California.

Saturday, July 13

1987 Keynote Conversation

87-88 at Back Bar

Streaming Platforms

Learn more about the new sneakerhead anthem “87-88” by Justice System.

Sunday, July 14, San Jose

Kicks‘ MC AJ x DJ Jahbaz played new Justice System song “87-88”. Roke joined Sneaker Conversations. Watch the new Lace Attire commercial.

Thursday, July 18, Oakland

DJ Lex signed 7 unsold tickets to “87-88”.

Thank you

Sneaker Con, Ward Wear, Darius x Eric at MG, Figgs at 8&9. Ahmad and AJ, Lace Attire, Rona, Wilson Pang, David Zhao, Sergio Gonzales, Demone Carter, Khafre x Hip Hop for Change, SoFa Market, David Ma, Nate LeBlanc, Needle to the Groove, Bobbito Garcia, Oaktown Beef Jerky, Wax Trippin, DJ Lex, DJ Jahbaz, Justice System, Pierre and the staff at Back Bar, San Jose Convention Center, Upwork x WeWork teams, Fern Bar. And Kate Saker Inc. #SneakerNet

Errors mine.